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on Tourism Economics |
| By: | Mansfield, Charlie |
| Abstract: | One of the main channels to communicate city branding, designed to attract British tourists for short breaks and create economic development through tourism, is the travel section of the UK national press. With many newspapers now online for readers to browse, city branders have an accessible source of data to evaluate how their offer is presented. In this research, a collection of travel articles is analysed into themes for comparison with the elements used in place branding. The analysis discovers that 3 key elements used by commercial and academic place branders are not covered by contributors to the travel sections of the UK national press. The study is extended to explore how practices from academic research can be used in place-making to address these gaps. |
| Keywords: | Place Branding; Travel Writing; Nantes; Destination Branding |
| JEL: | L83 M31 O1 |
| Date: | 2017–12–31 |
| URL: | http://d.repec.org/n?u=RePEc:pra:mprapa:88017&r=tur |
| By: | Sotiriadis, Marios; Shen, Shiwei |
| Abstract: | The aim of this paper is twofold: (i) to present the challenges of destination management and governance within the globalized and digital environment; and (ii) to analyse the potential contribution of partnership and branding to advancing tourism development and promoting tourism experience opportunities. A case of Public-Private Partnership (PPP) – The UNWTO Silk Road Programme - is used to investigate how related issues and aspects are put into implementation. The paper’s focus is on the valuable role of PPPs in marketing, infrastructure development and heritage management; and on the critical importance of involvement of stakeholders in engaging into this trans-border scale project. |
| Keywords: | Destination management; partnership; tourism experiences; branding; Silk Road |
| JEL: | L83 M31 |
| Date: | 2017–12–31 |
| URL: | http://d.repec.org/n?u=RePEc:pra:mprapa:88145&r=tur |
| By: | Ly, Bora |
| Abstract: | UNWTO predicts that by 2030, the number of international arrivals will only increase by 3% each year. That is, from the current 1.1 billion international visitors to 1.8 billion by 2030. This is IATA's forecast that air traffic will increase by 4% annually over the next two decades. WTTC stated that tourism and tourism (T&T) are part of the world’s largest economy, accounting for 9% of global GDP, 30% of exports, and 1 of 11 global jobs. If there is cross-examination, changes in volatility and uncertainty will occur. Policymakers' charges must be based on a strong future strategy to make room for tomorrow's story. Tourism is very important. It is regarded as the fastest growing industry and contributes to the economic growth. This article examines Cambodian tourism and tourism talent management. It also shows the benefits of managing on-site talent and details the talent management processes used in tourism and tourism. Focusing on how the tourism industry faces the challenge of obtaining talent and supporting professional development is a complex and necessary issue that has a major impact on the future of the industry. With the development and evolution of T&T, it will require new skills in new locations. Companies need to develop appropriate plans to understand the skills requirements of domestic employees. This may be related to working with academic systems to solve skills and gaps in training, an attractive career path, and investments in the development of existing workforces. |
| Keywords: | Tourism, Talent, workforces, development, Traveling, Cambodia |
| JEL: | A2 H0 M1 M2 |
| Date: | 2018–07–19 |
| URL: | http://d.repec.org/n?u=RePEc:pra:mprapa:88026&r=tur |
| By: | Sylvain Petit (GDI - Gouvernance et développement insulaire - UPF - Université de la Polynésie Française, IDP LARIME - Institut du Développement et de la Prospective - EA 1384 - Laboratoire d'Analyses et de Recherches Interdisciplinaires en Management des Entreprises - IAE - Institut d'Administration des Entreprises - UVHC - Université de Valenciennes et du Hainaut-Cambresis) |
| Abstract: | This study investigates the impact of the international openness in tourism services trade on wage inequality between highly skilled, semiskilled and unskilled workers in the tourism industry. The sample covers 10 developed countries and expands over 15 years. A cointegrated panel data model and an Error Correction Model were used to distinguish between the short-and long-run effects. The results are compared to those of openness of business services and manufactured goods. The findings point out that tourism increases wage inequality at the expense of the least skilled workers in the long and the short-run. The results differ amongst countries. |
| Keywords: | tourism and poverty,inequality, trade of tourism services, openness trade,Error Correction Model (ECM), cointegrated panel model |
| Date: | 2017 |
| URL: | http://d.repec.org/n?u=RePEc:hal:journl:hal-01830362&r=tur |
| By: | Ly, Bora |
| Abstract: | UNWTO predicts that by 2030, the number of international arrivals will only increase by 3% each year. That is, from the current 1.1 billion international visitors to 1.8 billion by 2030. This is IATA's forecast that air traffic will increase by 4% annually over the next two decades. WTTC stated that tourism and tourism (T&T) are part of the world’s largest economy, accounting for 9% of global GDP, 30% of exports, and 1 of 11 global jobs. If there is cross-examination, changes in volatility and uncertainty will occur. Policymakers' charges must be based on a strong future strategy to make room for tomorrow's story. Tourism is very important. It is regarded as the fastest growing industry and contributes to the economic growth. This article examines Cambodian tourism and tourism talent management. It also shows the benefits of managing on-site talent and details the talent management processes used in tourism and tourism. Focusing on how the tourism industry faces the challenge of obtaining talent and supporting professional development is a complex and necessary issue that has a major impact on the future of the industry. With the development and evolution of T&T, it will require new skills in new locations. Companies need to develop appropriate plans to understand the skills requirements of domestic employees. This may be related to working with academic systems to solve skills and gaps in training, an attractive career path, and investments in the development of existing workforces. |
| Keywords: | Developing Tourism, Talent, Cambodia |
| JEL: | A13 O1 |
| Date: | 2018–07–17 |
| URL: | http://d.repec.org/n?u=RePEc:pra:mprapa:87957&r=tur |
| By: | Zwegers, Bart |
| Abstract: | This research paper discusses the rise of the heritage and tourist industry in Cornwall. It aims to historically contextualize this process by analyzing it in relation to the neo-liberal political landscape of the 1980s. The paper highlights several consequences of industrial heritage tourism in the region, including the growing gap between rich and poor that resulted from the arrival of newcomers from the richer Eastern counties and the perceived downplaying of Cornish heritage. It will explain how these developments paved the way for regionalist activists who strived for more Cornish autonomy in the field of heritage preservation and exploitation. |
| Keywords: | Industrial heritage tourism; Cornwall; Thatcherism; Mining heritage |
| JEL: | L83 M0 |
| Date: | 2018–05–15 |
| URL: | http://d.repec.org/n?u=RePEc:pra:mprapa:88247&r=tur |