nep-spo New Economics Papers
on Sports and Economics
Issue of 2015‒07‒04
three papers chosen by
João Carlos Correia Leitão
Universidade da Beira Interior

  1. Ensuring good governance and preventing corruption in the planning of major sporting events – open issues By Wolfgang Maennig
  2. On the importance of the probabilistic model in identifying the most decisive game in a tournament By Francisco Corona; Juan de Dios Tena; Michael P. Wiper
  3. Measuring the impact of ‘leadership, context, the nature of the event and induced event experience’ on brand creation for the Sevens Wellington Rugby Tournament By Harrison, Sara

  1. By: Wolfgang Maennig (Chair for Economic Policy, University of Hamburg)
    Abstract: International sports will have to strengthen their efforts to exclude persons with morals in conflict with their sports. IOC and FIFA should mirror their top ambitions in athletic and financial areas by similarly leading ambitions to serve human mankind more generally. To encounter critiques that the organizing of major sporting events are „elitist actions“ IOC and FIFA should declare ex-ante referenda as a precondition for bidding. In order to reduce the funds available for corruption, the role of public finance in major sporting events should be overthought. At least broadcasters under public law public should be excluded from the bidding for TV. FIFA and other sporting federations should make public their payments to member federations etc and the underlying decision criteria.
    Keywords: Corruption, FIFA, good governance, major sporting events, referenda, public finance
    JEL: L83
    Date: 2015–06–22
  2. By: Francisco Corona; Juan de Dios Tena; Michael P. Wiper
    Abstract: Identifying the important matches in international football tournaments is of great relevance for a variety of decision makers such as organizers, team coaches and/or media managers. This paper addresses this issue by analyzing the role of the statistical approach used to estimate the outcome of the game on the identification of decisive matches on international tournaments for national football teams. We extend the measure of decisiveness proposed by Geenens (2014) in order to allow us to predict or evaluate match importance before, during and after of a particular game on the tournament. Using information from the 2014 FIFA World Cup, our results suggest that Poisson and Kernel regressions significantly outperform the forecasts of ordered probit models. Moreover, we find that the identification of the key, but not most important, matches depends on the model considered. We also apply this methodology to identify the favorite teams and to predict the most important matches in 2015 Copa America before the start of the competition.
    Keywords: Game importance , Ordered probit model , Entropy , Poisson model , Kernel regression
    Date: 2015–06
  3. By: Harrison, Sara
    Abstract: Although recurring sports events are held more frequently and by a larger number of cities than one-off events, little research has examined the branding process within large international recurring sports events, nor specifically within the New Zealand context. The research is based off Parent et al.’s (2012) model of brand creation in the context of the Sevens Wellington rugby tournament, which is held at Waitangi weekend in February each year in New Zealand. The research seeks to understand the broader issue of brand creation and brand identity for the tournament and aims to provide qualitative and empirical insights that will influence the continued evolution and strategic management of the brand. This research was conducted within a framework of qualitative exploratory methodology and employed an inductive method, incorporating case study research in the form of face-to-face interviews. Key implications and findings from the case data were then interpreted utilising Stafford Beer’s Viable Systems Model (VSM) as a framework to understand systemic functions, analyse and make sense of the data (Brocklesby & Cummings, 1996). A revised conceptual model of brand creation for the Sevens Wellington is then presented. The research findings have shown the relative importance of each factor in the creation of the Sevens Wellington brand and inform recommendations for the continued evolution of the brand. As a consequence, the NZRU and WRFU will be able to determine how best to create additional value through an enhanced understanding of Parent et al.’s (2012) model and systemic functions. The study has contributed to the literature of brand creation and has also revised Parent et al.’s (2012) model, specifically within the New Zealand and Rugby Sevens contexts. In addition, the study has also contributed to the sport specific event management knowledge and understanding within the New Zealand sport event management context in general.
    Keywords: Brand creation, International sports events, Brand identity, Viable Systems Model, Sevens Rugby,
    Date: 2014

This nep-spo issue is ©2015 by João Carlos Correia Leitão. It is provided as is without any express or implied warranty. It may be freely redistributed in whole or in part for any purpose. If distributed in part, please include this notice.
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