nep-spo 2014-09-05 papers

on Sports and Economics

Issue of 2014‒09‒05
one paper chosen by
João Carlos Correia Leitão
Universidade da Beira Interior

Sponsoringstudie 2014 der TU Braunschweig By David M. Woisetschläger; Christof Backhaus; Jan Dreisbach; Marc Schnöring

Sponsoringstudie 2014 der TU Braunschweig

By:	David M. Woisetschläger; Christof Backhaus; Jan Dreisbach; Marc Schnöring
Abstract:	--
Keywords:	Sponsoring,Fußball-Bundesliga,Imagetransfer,Sponsoringaktivierung
Date:	2014–08–19
URL:	http://d.repec.org/n?u=RePEc:zbw:esprep:100273&r=spo

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