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on Sociology of Economics |
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Issue of 2006‒09‒11
seven papers chosen by Jonas Holmstrom Swedish School of Economics and Business Administration |
| By: | Stremersch, S. (Erasmus Research Institute of Management (ERIM), RSM Erasmus University) |
| Abstract: | For an academic, finding an audience is critical. However, finding an audience is not always easy for most marketing academics. This inaugural address explores what the challenges are in finding an audience, among fellow scholars, students, public policy, industry, or society in general. It finds that the academic audience for marketing research is: (1) often small; (2) constrained to the own discipline; and (3) mostly located in the United States. The student audience is also under pressure, due to: (1) the difficult translation of academic marketing research to marketing education; (2) shifting student preferences; and (3) lack of involvement of students. The audience in society is too small due to a lack of relevance of marketing research in three ways: (1) lack of a public policy perspective; (2) too incremental insights to be useful to practice; and (3) too much focus on rigor to be interesting for the press. This address cites three ways to grow towards a larger and more loyal audience by evolving towards: (1) a truly globalized community of marketing academics; (2) living together with our source disciplines; and (3) a stronger focus on the knowledge economy and the life sciences. |
| Keywords: | marketing;marketing research;philosophy of science;takeoff;globalization;pharmaceuticals;biotechnology;knowledge economy; |
| Date: | 2005–04–15 |
| URL: | http://d.repec.org/n?u=RePEc:dgr:euriar:30002126&r=sog |
| By: | Michel Callon (Centre de Sociologie de l'Innovation, Ecole des Mines de Paris) |
| Abstract: | Discusses the performativity of economics and proposes theoretical directions to study it from a sociological perspective. |
| Keywords: | Economics, economic sociology, actor-network theory, science studies |
| JEL: | A11 A14 Z1 |
| Date: | 2006–08 |
| URL: | http://d.repec.org/n?u=RePEc:emn:wpaper:005&r=sog |
| By: | Kurt Dopfer |
| Abstract: | Length 44 pages |
| Date: | 2006–09 |
| URL: | http://d.repec.org/n?u=RePEc:esi:evopap:2006-10&r=sog |
| By: | John Gabriel Goddard (IMRI (Institut pour le Management de la Recherche et de l’Innovation), Université Paris-Dauphine); Marc Isabelle (CEA & IMRI (Institut pour le Management de la Recherche et de l’Innovation), Université Paris-Dauphine) |
| Abstract: | When public research laboratories and industry meet to produce and exchange knowledge and technologies, they face decisions about how to frame these collaborations to make the best use of each partner’s resources, ensure a productive and fair outcome, and defuse any tensions and conflicts. In this paper we examine these questions through a survey of 130 public laboratories in France. This study contributes new insights into the characteristics of contractual and intellectual property agreements within collaborative R&D settings, which reflect both the strategies adopted by laboratories to manage their intellectual assets and the requirements of their private partners. |
| Keywords: | university-industry collaborations, knowledge and technology transfer, public-private research partnerships, economics of science, France |
| JEL: | L24 L30 O31 O32 O34 |
| Date: | 2006–07 |
| URL: | http://d.repec.org/n?u=RePEc:imr:wpaper:wp06_03&r=sog |
| By: | Harun Bulut; GianCarlo Moschini (Center for Agricultural and Rural Development (CARD)) |
| Abstract: | In line with the rights and incentives provided by the Bayh-Dole Act of 1980, U.S. universities have increased their involvement in patenting and licensing activities through their own technology transfer offices. Only a few U.S. universities are obtaining large returns, however, whereas others are continuing with these activities despite negligible or negative returns. We assess the U.S. universities' potential to generate returns from licensing activities by modeling and estimating quantiles of the distribution of net licensing returns conditional on some of their structural characteristics. We find limited prospects for public universities without a medical school everywhere in their distribution. Other groups of universities (private, and public with a medical school) can expect significant but still fairly modest returns only beyond the 0.9th quantile. These findings call into question the appropriateness of the revenue-generating motive for the aggressive rate of patenting and licensing by U.S. universities. |
| Keywords: | Bayh-Dole Act, quantile regression, returns to innovation, skewed distributions, technology transfer, university patents. JEL numbers: C13, L31, L33, O31, O32 |
| Date: | 2006–09 |
| URL: | http://d.repec.org/n?u=RePEc:ias:cpaper:06-wp432&r=sog |
| By: | Thorn, Kristian; Soo, Maarja |
| Abstract: | Universities in Latin America are increasingly considered instruments of social and economic development and face rising expectations in regard to supplying relevant skills, undertaking applied research, and engaging in commercial activity. The paper discusses trends and challenges within Latin American universities, as well as policy options available for strengthening their contributions to social and economic development. The so-called third mission of universities is often equated with knowledge transfer narrowly defined as licensing and commercialization of research. The paper adopts a broader approach and explores how the new role of universities affects all aspects of academic practice in Latin America, including advanced education and research. It concludes that policymakers and university managers in Latin America face an important challenge of defining a legal framework, sound management procedures, and notably, incentive systems that stimulate outreach and entrepreneurship among students and staff while recognizing and preserving the distinct roles of universities. |
| Keywords: | Tertiary Education,Agricultural Knowledge & Information Systems,Rural Development Knowledge & Information Systems,ICT Policy and Strategies,Secondary Education |
| Date: | 2006–08–01 |
| URL: | http://d.repec.org/n?u=RePEc:wbk:wbrwps:4002&r=sog |
| By: | Alan Hughes |
| Abstract: | This paper assesses the current nature of university-industry links in the UK and US using the recent unique IPC-CBR innovation benchmarking survey of the UK and the US. It argues for a more diverse approach to the complex nature of university-industry links than is currently the case. The paper in addition provides a brief overview of SET policy in the UK locating university-industry links within the overall UK policy framework. It argues for a greater degree of coordination of existing policy levers rather than new initiatives and for an effective use of public procurement in relation to SET policy. |
| Keywords: | Science and Technology Policy, University Industry Links, UK-US comparisons |
| Date: | 2006–06 |
| URL: | http://d.repec.org/n?u=RePEc:cbr:cbrwps:wp326&r=sog |