| Abstract: |
The halal industry, as a value-based business system, has become one of the
most dynamic segments of the global economy, with increasing significance for
Southeast Europe. This paper provides a theoretical foundation and empirically
tests an originally conceived framework for halal competencies based on KSAH
approach. The authors develop it as an integration of employees' knowledge,
skills, attitudes, and habits, operationalize it within halal context into
composite measures, and examine its impact on organizational efficiency
through process management, internal halal audit, nonconformity management,
and customer satisfaction. The research was conducted on a sample of 225
respondents from 79 halal-certified companies in Bosnia and Herzegovina,
Croatia, and Serbia. Empirical analysis shows that the reliability of the
scales is high, intercorrelations among competency dimensions are pronounced,
while associations with efficiency outcomes are low but stable. All four
regression models are globally significant with determination coefficients.
Partial effects are differentiated: skills reliably predict internal halal
audit, while habits significantly contribute to customer satisfaction. For
process management and nonconformity management, no significant individual
predictors stand out, although the effects are in the expected direction. The
contribution of the paper is twofold: first, in the original conceptualization
and measurement validation of the KSAH framework adapted to the halal context,
and second, in the empirical explanation of the mechanisms that translate
competencies into measurable domains of efficiency, offering clear guidelines
for workforce development and integration with quality management systems. |