nep-ipr New Economics Papers
on Intellectual Property Rights
Issue of 2023‒02‒06
six papers chosen by
Giovanni Ramello
Università degli Studi del Piemonte Orientale “Amedeo Avogadro”

  1. Continuing Patent Applications at the USPTO By Cesare Righi; Davide Cannito; Theodor Vladasel
  2. A new dataset to study a century of innovation in Europe and in the US By Bergeaud, Antonin; Verluise, Cyril
  3. International investment law, intellectual property and development By Oke, Emmanuel; Olabode, Olufunmilola
  4. Initiation of knowledge and technology transfer from academia to industry: Opportunity recognition and transfer channel choice By Matthias Huegel; Philip Doerr; Martin Kalthaus
  5. Coporate branding and corporate social responsibility: Toward a multi-stakeholder interpretive perspective By Francois Maon; Valérie Swaen; Kenneth de Roeck
  6. The art of Branding: Branding strategy for potential customer mastery By , ABDUROHIM

  1. By: Cesare Righi; Davide Cannito; Theodor Vladasel
    Abstract: Despite their growing importance for rm innovation strategy and frequent appearance in U.S. patent policy debates, how continuing patent applications are used remains unclear. Turn-of-the-century reforms strongly limited opportunities to extend patent term and surprise competitors, but continuing applications have steadily risen since. We argue that they retain a subtle use, as applicants can file continuations to keep prosecution open and change patent scope after locking in gains with the initial patent. We document a sharp drop in parent abandonment and rise in continuations per original patent after the reforms. Continuing applications are more privately valuable than original patents, are led in more uncertain contexts, for higher value technologies, by more strategic applicants, and react strongly to the notice of allowance. The evidence supports a current strategic use of continuing applications to craft claims over time.
    Keywords: intellectual property, patent scope, continuation, divisional, innovation
    JEL: O31 O34 O38
    Date: 2023–01
  2. By: Bergeaud, Antonin; Verluise, Cyril
    Abstract: Innovation is an important driver of potential growth but quantitative evidence on the dynamics of innovative activities in the long-run are hardly documented due to the lack of data, especially in Europe. In this paper, we introduce PatentCity, a novel dataset on the location and nature of patentees from the 19th century using information derived from an automated extraction of relevant information from patent documents published by the German, French, British and US Intellectual Property offices. This dataset has been constructed with the view of facilitating the exploration of the geography of innovation and includes additional information on citizenship and occupation of inventors.
    Keywords: history of innovation; patent; text as data
    JEL: R14 J01 J1
    Date: 2022–04–28
  3. By: Oke, Emmanuel; Olabode, Olufunmilola
    Abstract: This Perspective explores the interrelation between the international investment law (IIL) regime and the host countries' intellectual property policy space. It then suggests how host countries can shape their international investment agreements to ensure their consistency with the domestic IP legal framework and that both regimes contribute to economic development.
    Date: 2022
  4. By: Matthias Huegel (Friedrich Schiller University Jena, Department of Economics); Philip Doerr (Friedrich Schiller University Jena, Department of Economics); Martin Kalthaus (Friedrich Schiller University Jena, Department of Economics)
    Abstract: The transfer of knowledge and technology from academia to industry is usually understood as a process. While previous research focuses on phenomena along the process and its outcomes, the starting point of the process – the initiation of a transfer activity – remains unstudied. We provide first empirical insights on the initiation of the transfer process and conceptualize this initiation as a simultaneous recognition of a transfer opportunity and the choice of a transfer channel. We focus on Science-Industry collaboration, Intellectual Property Rights and spin-off creation as relevant channels. We use survey data from 1, 149 scientists from the German state of Thuringia and utilize seemingly unrelated regressions to account for selection and multiple channel choices in our econometric approach. Our results show a positive relationship between scientists’ probability to recognize a transfer opportunity and different kinds of prior knowledge. Contrary to our expectation, scientific quality reduces the likelihood of recognizing a transfer opportunity. For the choice of the transfer channel, the results show a positive relationship between choosing the spin-off channel and risk willingness, as well as basic research. Applied research increases the likelihood to choose Intellectual Property Rights as a channel. Furthermore, role models are positively associated with these two channels.
    Keywords: Transfer Process, Transfer Initiation, Opportunity Recognition, Transfer Channel, Science-Industry Collaboration, Intellectual Property Right, Academic Spin-off
    JEL: L26 O31 O33 O34
    Date: 2023–01–18
  5. By: Francois Maon (LEM - Lille économie management - UMR 9221 - UA - Université d'Artois - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique); Valérie Swaen (LEM - Lille économie management - UMR 9221 - UA - Université d'Artois - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique); Kenneth de Roeck
    Abstract: Research on corporate branding has evolved into a network-based perspective in which brands are understood as fluid corporate assets socially co-created by the firm and its stakeholders. In this context, corporate social responsibility (CSR) has emerged as central to the development of attractive corporate brands. Yet research on multi-stakeholder processes that explain how CSR contributes to corporate branding efforts remains scarce and fragmented. Through a multidisciplinary review of the literature on CSR sensemaking and sensegiving, this article articulates current knowledge in an integrative conceptual framework to explain the multi-stakeholder interpretative and interactional processes shaping the corporate brand and develops a research agenda at the crossroads of CSR and corporate branding. Overall, this conceptual endeavor contributes to illuminating the importance of CSR for contemporary corporate marketing and brand development efforts from a socially constructed perspective by theorizing the CSR sensemaking perspective of corporate branding.
    Keywords: Corporate social responsibility, Corporate marketing, Corporate brand, Identity, Reputation, Sensemaking
    Date: 2021–03
  6. By: , ABDUROHIM
    Abstract: Many parties are often fooled, that Branding is synonymous with Brand, both of them have differences in elaboration, where Branding is an effort of activities carried out by companies how Brands owned by companies are able to provide their perceptions to companies so that customers decide to make purchases, while Brands are related to the name of the company to provide a differentiator between the brands owned by the company and other companies so that the company will always be the choice to buy the goods and services it produces.
    Date: 2022–12–23

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