By: |
Marc Santugini (IEA, HEC Montréal) |
Abstract: |
We use the Hendricks and Kovenock (1989) framework to study the consumer
problem under an informational externality. The informational externality
arises when each consumer of a social network is endowed with private
information regarding the quality of a good. In such situations, the past
purchasing decisions of the consumers are informative and, thus, are used as
partially revealing signals of private information. Asymmetric information and
the observability of actions render the consumer problem dynamic and strategic
because the purchasing decision of a consumer affects the other consumers'
future payoffs through the learning process. We show that there exists a
unique symmetric Bayesian Nash equilibrium. The informational externality
increases the likelihood for a consumer to refrain from purchasing the good
immediately in order to make a more informed decision in the future. |
Keywords: |
consumer problem; dynamic game; informational externality, learning |
JEL: |
D0 D8 |
Date: |
2009–04 |
URL: |
http://d.repec.org/n?u=RePEc:iea:carech:0904&r=ict |