| Abstract: |
Locally, risk management instruments including derivatives and financial
products have been associated with high-profile corporates. However, for Small
and Medium Enterprises (SMEs), those instruments are still beyond their reach
due to many sensible business reasons. In order to get out of middle income
trap, Thai market need to be fully developed and the level of financial
inclusion in terms of risk management should be increased considerably and
rapidly nationwide, The paper will discuss current financial institutions?
marketing strategy, products and services in derivative and risk management
particularly in Thailand. Statistically, Thailand witnessed a significant
growth during the past decade. The paper will also put forward several
possible ways forward to enhance customer based and boost inclusion. Briefly,
the products are basic and simple, mainly being plain vanilla and there are
four types of strategies in derivative market provided by financial
institutions, namely Sale and Distribution, Market Maker, Proprietary Trading
and Structuring. |