| By: | 
Ciliberto, Federico; 
Kuminoff, Nicolai | 
| Abstract: | 
This paper investigates the large and unexpected increase in cigarette prices 
that followed the 1997 Master Settlement Agreement (MSA). We integrate key 
features of rational addiction theory into a discrete-choice model of the 
demand for a differentiated product. We find that following the MSA firms set 
prices on a more elastic region of their demand curves. Using these estimates, 
we predict prices that would be charged under a variety of industry structures 
and pricing rules. Under the assumptions of firms’ perfect foresight and 
constant marginal costs, we fail to reject the hypothesis that firms collude 
on a dynamic pricing strategy. | 
| Keywords: | 
Cigarettes; Master Settlement Agreement; Demand; Collusion; Rational Addiction. | 
| JEL: | 
L13 L41 H32 | 
| Date: | 
2010–07–17 | 
| URL: | 
http://d.repec.org/n?u=RePEc:pra:mprapa:24883&r=dcm |