nep-cul New Economics Papers
on Cultural Economics
Issue of 2016‒11‒13
four papers chosen by
Roberto Zanola
Università degli Studi del Piemonte Orientale

  1. Music industry intermediation in the digital era and the resilience of the majors’ oligopoly: The role of transactional capabilities. By Rémy Guichardaz; Laurent Bach; Julien Penin
  2. Characterization of the relevant market in the media industry: some new evidence! By Bardey, David; Santos, Nicolas; Tovar, Jorge
  3. Presentation of 2016 Rio Olympics in a Turkish Daily Newspaper with Non-sports Related Topics By Ömer Bakan; Süleyman Sırrı Yılmaz
  4. Review of "Cultures Merging" by Eric Jones By Schlicht, Ekkehart

  1. By: Rémy Guichardaz; Laurent Bach; Julien Penin
    Abstract: The digital revolution has significantly impacted the traditional business model of the music industry by lowering barriers to market entry. This change is usually depicted as a comeback to “the old-time”: artists would have more control and more autonomy in the business thanks to a new range of web intermediaries that challenges the big incumbent firms, the so-called majors (Universal, Sony and Warner). This paper argues that such diagnostic is incomplete and does not take into account the recent changes that the majors have successfully implemented on their business model. Based on a case study of the French major’s filial of Sony Music Entertainment the paper shows how and why majors are still playing competitive intermediary functions thanks to the development of transactional capabilities.
    Keywords: Research Productivity, Creativity, Collaboration.
    JEL: I23 O31 O32
    Date: 2016
  2. By: Bardey, David; Santos, Nicolas; Tovar, Jorge
    Abstract: In this paper we estimate the degree of substitutability for advertisers across different media outlets. The estimates are motivated by the need that competition agencies have to properly characterize the relevant market when dealing with mergers in the media industry. As technology changes the industry, advertisers may not view a given media outlet as independent from those operating in other media platforms. Indeed, our results show that advertisers see outlets across platforms, either as substitutes or complements. From a policy perspective, our findings imply that competition agencies, particularly when defining relevant markets, should not assume that advertisers operate independently within a single media platform.
    Keywords: Media substitution, Cross Price elasticity, Advertising.
    JEL: D4 L L4
    Date: 2016–10
  3. By: Ömer Bakan (Selcuk University Faculty of Communication); Süleyman Sırrı Yılmaz (Selcuk University Faculty of Communication)
    Abstract: The olympics are recognized worldwide as one of the largest sports events. The Olympic Games may have great amount of media coverage. The daily newspapers in Turkey published a lot of news about the 2016 Rio Olympic Games. In this study the non-sports related topics of Hürriyet about the 2016 Rio Olympic Games have been analyzed by using the web site of Hürriyet. The daily newspaper Hürriyet was selected because of its high circulation in Turkey in August 2016. Content analysis method was used in the study. It was determined that sometimes 2016 Rio Olympic Games took place on the agenda with non-sport related topics.
    Keywords: Olympics, Olympic Games, Rio 2016 Olympics, news,
  4. By: Schlicht, Ekkehart
    Abstract: This is an electronic reprint of a review of the book "Cultures Merging: A Historical and Economic Critique of Culture" by Eric L. Jones, Princeton: Princeton University Press that appeared in the Journal of Institutional and Theoretical Economics 2007, vol. 163, issue 3, pages 526-529, URL \url{ 0}.
    Keywords: Long-term economic growth; growth culture; culture and economics; cultural fixity; cultural nullity; cultural reciprocity; industrialization; protestantism; Konfucianism; A13; N10; N13; N15
    Date: 2016

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