nep-cul New Economics Papers
on Cultural Economics
Issue of 2016‒05‒21
four papers chosen by
Roberto Zanola
Università degli Studi del Piemonte Orientale

  1. Market fragmentation in Video-on-Demand Services in the EU28 By Georgios Alaveras; Estrella Gomez Herrera; Bertin Martens
  3. Empowerment and/or disempowerment: the politics of digital media By Robin Mansell

  1. By: Georgios Alaveras (European Commission – JRC - IPTS); Estrella Gomez Herrera (European Commission – JRC - IPTS); Bertin Martens (European Commission – JRC - IPTS)
    Abstract: The main objective of the present study is to measure the extent of market segmentation for video-on-demand (VoD) services in the EU. We examine access to VoD catalogues in other countries and compare the content of film catalogue available across countries. Using various sources of data on VoD services we find that cross-border access to VoD services in the EU28 is extremely limited at 1.9% of available VoD services in the EU. Cross-border availability of film titles reaches 16.8%. Netflix performs better with 31% cross-border availability. Cross-border availability in VoD catalogues remains far below the 40% availability observed in digital film downloads, 80% in digital music downloads and 93% in e-books catalogues. Even within EU Member States, the VoD market is very fragmented with catalogue overlaps between local VoD providers in the order of 30-50% only. Consumers incur high switching costs to access a wider variety of products in this segmented market.
    Keywords: video on demand, geographical market fragmentation, copyright, digital media, language barriers, online film
    JEL: F15
    Date: 2015–12
  2. By: Mehlika Özlem Ultan (Kocaeli University)
    Abstract: There are some keystones in the development of European integration that had certain characteristics and peculiarities reflected on the structure of Europe. All of the social, cultural, historical, economical and political factors can affect this process.The European Union has undergone the three basic integration types; economic, political and cultural integrations. Althougth political integration was important, the economic integration was the most significant integration type. In the long run, cultural integration continues to be a problem. Cultural integration can be seen as a sociological problem because of its advantages and disadvantages that affect the European integration.Most of the researchers and experts have focused on economic and political phases rather than cultural processes. In this study, an approach which centred on cultural integration towards European integration process will be examined. The effects of cultural factors will be analyzed within the framework of European integration and European identity.
    Keywords: European Integration, Cultural Integration, European Identity
    JEL: N94
  3. By: Robin Mansell
    Abstract: This article examines prevailing institutional norms that are visible in international policy discourse concerning the goals of investing in digital technologies. An analysis of policy discourse associated with the World Summit on the Information Society shows how, despite the use of terms such as “open” and “participatory,” the practice of information and communication technology project implementation displays evidence of failures to empower local people. The discussion is framed by the lessons about asymmetrical institutionalized power from theories concerned with the dynamics of techno-economic change contrasted with the prevailing market-led technology diffusion perspective. The context for the article is the experience of contributing to a high-level policy report for the United Nations Educational, Scientific and Cultural Organization’s 2013 review of progress toward knowledge societies. Examples drawn from digital technology applications are used to illustrate the asymmetrical power relations embedded in these developments.
    JEL: L91 L96
    Date: 2014–11
  4. By: METE KAZAZ (Selcuk University); Yasemin ÖZKENT (Selcuk University)
    Abstract: Football, which is an important part of daily life in almost every society in our day, has progressed in similar periods with the cinema. These two fields, which were among the important actors of the 20th century, existed in daily life through their various intersecting aspects, and these similarities provided a ground for the cinema to be nourished by football. Football has functioned far beyond just being a game within social life and turned into a highly important area at both cultural and economic levels through the bond it has formed with the symbolic values of daily life. The influence of football on masses is too big to be ignored. Offering a hero to individuals isolated by modern life with whom they can identify themselves, great joys experienced when the ball meets the net, and a sense of belonging to the team they support and to people they do not know, football is an activity that has achieved goals far beyond being a game. Together with the Second World War, football gradually became more professional, more commercialized, and the football spectator alienated from football, which was an important part of his life. With the development of the phenomenon of being a supporter, football followers regained their existence in football and managed to exist within a collectivity.In the present study, the relationship between football and social life, and the phenomenon of being a supporter are examined through the film Looking for Eric, which is among the important films of Ken Loach’s cinema. The film narrates how the life of a postman who has strong feelings of support for his team and who looks for hope for his bad life changes for the better when his most favorite footballer comes into his life and how the experiences in a football field can be put into practice in real life. Playfields in which a reproduction in the public sense springs to life, especially the stadiums, once again appear in front of us with this film as the proof of that “football is never only football†. What makes the film different from other football-themed films is the use of a real football star, and that the film constructs a narrative through the relationship between life and football presenting true slices of the footballer’s life and achievements in the football field.
    Keywords: Cinema, Football, Social Life

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