nep-cul New Economics Papers
on Cultural Economics
Issue of 2013‒05‒19
six papers chosen by
Roberto Zanola
University Amedeo Avogadro

  1. O Potencial da Economia da Cultura no Brasil By David, Leticia Scretas; Guilhoto, Joaquim José Martins
  2. Economic Impacts of Cultural Diversity in the Netherlands: Productivity, Utility, and Sorting By Jessie Bakens; Peter Mulder; Peter Nijkamp
  3. From city marketing to museum marketing and opposed By Metaxas, Theodore
  4. The Behaviour of Repeat Visitors to Museums: Review and Empirical Findings By Juan Gabriel Brida; Marta Disegna; Raffaele Scuderi
  5. Visitor Satisfaction at the Museum: Italian versus Foreign Visitors By Juan Gabriel Brida; Marta Disegna; Tsvetina Vachkova
  6. Same Same But Different: Dialects and Trade By Lameli, Alfred; Nitsch, Volker; Suedekum, Jens; Wolf, Nikolaus

  1. By: David, Leticia Scretas; Guilhoto, Joaquim José Martins
    Abstract: Since the nineties culture is seen also as a vector of development of an economy. "Cultural Economics", is a term that has been often used in the current economic debate, is a new and important source of development in modern economies because of its impact on other sectors and their great capacity for income generation and employment. With this in mind, this study has the objective to study the importance of the cultural sector in the Brazilian economy in 2006. For a better definition of the activities that make up this sector, the work takes into account the cultural indicators of the Brazilian Institute of Geography and Statistics (IBGE) and thus makes use of input-output methodology, which allows to understand the relationships of the sector with the rest of Brazil's economy.
    Keywords: Economia Cultural; Economia Criativa; Insumo-Produto
    JEL: O20 R15 Z10
    Date: 2012
  2. By: Jessie Bakens (VU University Amsterdam); Peter Mulder (VU University Amsterdam); Peter Nijkamp (VU University Amsterdam)
    Abstract: This paper identifies the role of cultural diversity in explaining spatial disparities in wages and housing prices across Dutch cities, using unique individual panel data of home owners. We distinguish between the effects of interactions-based productivity, consumption amenities and sorting of heterogeneous home owners while controlling for interactions between the labor and housing market. We find that an increase in the cultural diversity of the population positively impacts equilibrium wages and housing prices, particularly in the largest and most densely populated cities. This result is largely driven by spatial sorting of individuals in both the labor and housing market. After controlling for home owner heterogeneity we find that increasing cultural diversity no longer impacts local labor markets and negatively impacts local housing markets. The latter result is likely to be driven by a negative causal effect of increased cultural diversity on neighb orhood quality that outweighs a positive effect of increased cultural diversity in consumption goods.
    Keywords: cultural diversity, immigrants, local amenities, sorting, housing prices, productivity
    JEL: J31 R21 R23 R31
    Date: 2012–03–19
  3. By: Metaxas, Theodore
    Abstract: European cities today need to confront the challenges of the current socio economic changes. In this framework the role of city marketing becomes essential especially during the socio economic crisis. City marketing is important because it is related to procedures connected with city global competition, tourist attraction, urban management, urban government and the special identity of cities (city branding). Many European cities take initiatives either creative or innovative to improve their competitiveness through cultural and tourism development/growth. Further, the majority of applied city marketing policies concern the culture and tourism. City marketing have encounter criticism like a)replace urban planning, b) emphasis on profit, c) emphasis on tourism attraction, d) regenerate socio geographical inequalities. In Greece only recently city marketing has been developed while even more new phenomenon is the process of field studies. The first case study is the Pilot Strategic Planning of City Marketing in Nea Ionia Magnisia which is part of the CultMark programme “Cultural heritage, local identity and place marketing for sustainable development” (contacted under INTERREG IIIc in five European locations during 2004-2006 (Nea Ionia, Magnisia (leader partner), UK, Kainou/Finland, Rostok-TLM/Germany and Pafos/Cyprus. Museums are one of the top/main categories of cultural locations which contribute to the cultural and tourism development of cities. Cities benefit from the existence of museums in specific ways but in order to work effectively it is necessary to be promoted in an organized way and with a strategic perspective which will be implemented by a Strategic Pilot Marketing Plan. A second case study is the unique Museum of Tobacco in Kavala, Greece. The scope of it is to show how the museum could contribute as a unique “tourism and cultural good/product to reinforce the city image and its development under a Strategic Marketing Plan for the city with main axe the Museum. This paper uses data from recent primary field studies contacted on enterprises, citizens of the city and visitors in order to form a strategic frame in which the (intrinsic) promotion of the Museum will work effectively on the general development of the Museum and the city of Kavala.
    Keywords: cultural planning, tourism development, Strategic Pilot Marketing Plan, Nea Ionia Magnisia, Tabacco Museum of Kavala
    JEL: O21 R58 R59
    Date: 2013
  4. By: Juan Gabriel Brida (Free University of Bozen); Marta Disegna (Free University of Bozen); Raffaele Scuderi (
    Abstract: This study presents a theoretical and operational framework for analysing repeat visit to museums. Starting from the literature on repeat visit in tourism, the specificities of these cultural attractions are made explicit through a review of theoretical and applied works. Consistently with previous contributors, the paper suggests that the analysis of actual past behaviours has to be preferred to the one of attitudes. The application of proper econometric models is also remarked in order to put into account individual profiles. Information coming from three techniques is then used in an integrated way in order to provide a more comprehensive view of the phenomenon. Evidence from an ad-hoc survey suggests the necessity to give a greater attention to perceived cultural value during the visit, promoting cultural events during the week and addressed to children, and taking care of those visitors that come from far places also through an integrated tourist supply.
    Keywords: Repeat visit; Museum; Behavioural Approach; Econometric modelling
    JEL: Z19 L83 C21 C24
    Date: 2013–05
  5. By: Juan Gabriel Brida (Free University of Bozen); Marta Disegna (Free University of Bozen); Tsvetina Vachkova (Free University of Bozen)
    Abstract: Trying to understand what comprises and influences visitor satisfaction is one of the most relevant areas of research for the tourism sector. The aim of this study is to analyze which factors influence overall satisfaction with the visit at the museum, with particular interest in origin, feelings, and motivations. The research is based on 1038 questionnaires collected from June to December 2011 among the visitors of the South Tyrol Museum of Archaeology (ÖTZI) in Bolzano, Northern Italy. Logit models were used in order to estimate the set of independent variables that significantly influence both the overall satisfaction of the sample and the eventually differences between Italian and foreign visitors in the perception of satisfaction. The results suggested that the overall satisfaction was related to the origin of the respondent, their feelings, and motivations. Furthermore, opinion about showrooms and other services received during the visit appears to be positively and significantly related with overall satisfaction. From this knowledge, museum managers can profit in their willingness to offer the optimal museum experience, as well as museum marketers in their advertisement campaigns in Italy and abroad.
    Keywords: Overall satisfaction, feelings, museum, Logit model.
    JEL: C25 M0 Z11
    Date: 2013–05
  6. By: Lameli, Alfred (University of Marburg); Nitsch, Volker (Darmstadt University of Technology); Suedekum, Jens (University of Duisburg-Essen); Wolf, Nikolaus (Humboldt University Berlin)
    Abstract: Language is a strong and robust determinant of international trade patterns: Countries sharing a common language trade significantly more with each other than countries using different languages, holding other factors constant. In this paper, we show that this trade-promoting effect of language is likely to reflect cultural ties, rather than lower costs of communication or similar institutions. Analyzing unique data for a single-language country, Germany, we find that similarities in the local dialect between regions have a sizable and significant positive impact on intra-national trade. We interpret this finding as evidence for the effect of culture on trade.
    Keywords: language, culture, trade costs, gravity, dialects
    JEL: F14 F15 Z10
    Date: 2013–05

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