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on Cultural Economics |
| By: | Roberto Roson (Department of Economics, University Of Venice Cà Foscari) |
| Abstract: | Traditionally, media like TV and radio, but also the Internet, have been characterized by free access (by consumers having the necessary hardware), with services supported through advertising revenues. Profitability in these markets depends on the capability of attracting audience. Strategic choices, however, also depend on the relationship with the dual market for advertising services. In this paper, a model is introduced, which has two distinguishing features. First, the multidimensional nature of competition in media markets is acknowledged, through explicit modeling of vertical and horizontal differentiation. Second, the price of advertising depends on the expected audience composition, not simply on its magnitude. It also depends on the broadcasters' capability of effectively price-discriminate among advertising customers. It is found that market equilibria depend on a number of critical factors: the amount and type of price discrimination in advertising, the correlation between formats and audience composition, the relative profitability of the different market segments, and diseconomies of scale in program quality. |
| Keywords: | Advertising, Media Industries, Broadcasting, Price Discrimination, Television, Radio, Differentiation.. |
| JEL: | L82 M37 |
| Date: | 2007 |
| URL: | http://d.repec.org/n?u=RePEc:ven:wpaper:2007_07&r=cul |
| By: | Maria Saez-Marti; Anna Sjögren |
| Abstract: | We analyze the evolution of culture when parents socialize children to the cultural variants that maximize child lifetime utility. Parents invest in cultural transmission taking into account that children are also influenced by peers. We model the influence of peers by assuming that children observe different cultural variants in their peer group, assign merit to them and adopt one variant, following a probabilistic adoption rule. We show that cultural diversity is sustainable even if all parents strive to transmit the same variant. We also show that a parental demand for cultural pluralism does not guarantee cultural diversity. |
| Keywords: | Cultural transmission, cultural diversity, peer groups, oblique transmission. |
| JEL: | D10 I20 J13 |
| Date: | 2007–12 |
| URL: | http://d.repec.org/n?u=RePEc:zur:iewwpx:349&r=cul |
| By: | Russo Antonio P.; Segre Giovanna |
| Abstract: | In this paper the institution of Collective Intellectual Property Rights (CIPR) is proposed as a regulatory tool for the development of Creative Tourist Districts based on local knowledge and trust, described as a superior organisational model of destinations to alternative models founded on individual property. As there are various types and contexts of applications of CIPR, as well as different development objectives to be achieved, the paper designs a strategy to maximise the expected impacts from case to case. It then proposes “area labels”, based on a combination of controls on quality and delimitation of areas of validity of the right, as the best instrument to foster a strategic orientation to quality across the local tourism industry. |
| Date: | 2008–01 |
| URL: | http://d.repec.org/n?u=RePEc:uto:eblawp:200712&r=cul |
| By: | Rik Wenting; Oedzge Atzema; Koen Frenken |
| Abstract: | Urban economic growth and industrial clustering is traditionally explained by Marshallian agglomeration economies benefiting co-located firms. The focus on firms rather than people has been challenged by Florida arguing that urban amenities and a tolerant climate attract creative people, and the firms they work for, to certain cities. We analyse to what extent these two mechanisms affect the locational behaviour of Dutch fashion designers. On the basis of a questionnaire, we find that urban amenities are considered more important than agglomeration economies in entrepreneurs’ location decision. Designers located in the Amsterdam cluster do not profit from agglomeration economies as such, but rather from superior networking opportunities with peers both within and outside the cluster. |
| Keywords: | Agglomeration economies, urban amenities, creative class, fashion design, cultural industries, social networks, cluster |
| Date: | 2008–01 |
| URL: | http://d.repec.org/n?u=RePEc:egu:wpaper:0803&r=cul |