nep-cul New Economics Papers
on Cultural Economics
Issue of 2006‒10‒28
five papers chosen by
Roberto Zanola
Universita degli Studi del Piemonte Orientale

  1. Exposure to Foreign Media and Changes in Cultural Traits: Evidence from Naming Patterns in France By Disdier, Anne-Célia; Head, Charles Keith; Mayer, Thierry
  2. Failure to Meet the Reserve Price: The Impact on Returns to Art By Beggs, Alan; Graddy, Kathryn
  3. Explaining the Star Shift in the Media– Why “Manufactured” Celebrities are More Lucrative than “Self-Made” Superstars By Egon Franck; Stephan Nüesch
  4. Strategy and Organization Improving Organizational Learning By Tarondeau, Jean-Claude
  5. Le territoire et son patrimoine By Bernard Billaudot

  1. By: Disdier, Anne-Célia; Head, Charles Keith; Mayer, Thierry
    Abstract: Free trade in audio-visual services has faced opposition on the grounds that foreign media undermine domestic culture, and ultimately, global diversity. We assess the media-culture link using name frequencies as a measure of tastes. Using a 47-year panel of French birth registries, we first show that names appearing on television shows, movies, or in songs are about five times more popular than other names. Most, but not all, of this relationship arises from endogeneity: song and script writers, as well as performers and their parents, select names that would be popular anyways. Using name attributes, fixed effects, and lagged popularity as controls, our regression results suggest that media affect choices by informing parents of unfamiliar names.
    Keywords: cinema; cultural transmission; endogenous tastes; popular music; television
    JEL: D19 F15 Z10
    Date: 2006–05
  2. By: Beggs, Alan; Graddy, Kathryn
    Abstract: This paper presents an empirical study of paintings that have failed to meet their reserve price at auction. In the art trade it is often claimed that when an advertised item goes unsold at auction, its future value will be affected. We have constructed a new dataset specifically for the purpose of testing this proposition. To preview our results, we find that paintings that come to auction and failed return significantly less when they are eventually sold than those paintings that have not been advertised at auction between sales. These lower returns may occur because of common value effects, idiosyncratic downward trends in tastes, or changes in the seller's reserve price.
    Keywords: art; auctions; bought-in; burning; reserve prices
    JEL: D44 L82
    Date: 2006–09
  3. By: Egon Franck; Stephan Nüesch (Institute for Strategy and Business Economics, University of Zurich; Institute for Strategy and Business Economics, University of Zurich)
    Abstract: Media companies enjoy increasing marginal returns if more customers watch a program. The viewer drawing capability of stars serves as a prominent instrument to increase audiences. However, lately there has been a significant shift in the kind of stars employed by the media from “self-made” superstars to “manufactured” celebrities. Our paper analyzes this trend exemplified by shows like e.g. Pop Idol and explains its driving forces by comparing the abilities of different kinds of stars to generate and to capture value.
    Keywords: Star attraction, superstars, celebrities, Pop Idol, media
    JEL: D31 J44 L82
    Date: 2006
  4. By: Tarondeau, Jean-Claude (ESSEC Business School)
    Abstract: Living art organizations present a special interest in a research stressing cognitive processes and development of intangible resources like knowledge and capabilities. In living art organizations, production processes like rehearsals and tunings whose goals are to develop both tacit and tangible capabilities are readily observable and have undeniable effects on performance quality, revenues and costs. The observations of four opera houses support the conjecture that strategy and organizations could be preconditions for learning.
    Keywords: Cognitive Process; Learning; Living Art Organization; Organization; Strategy
    JEL: Z11
    Date: 2006–10
  5. By: Bernard Billaudot (LEPII - Laboratoire d'Economie de la Production et de l'Intégration Internationale - [CNRS : FRE2664] - [Université Pierre Mendès-France - Grenoble II])
    Abstract: Dans ce texte, on reprend l'idée avancée dans les développements récents de la science économique normale selon laquelle le territoire serait un espace identifié par des externalités, mais en abandonnant celle qu'il s'agirait d'interactions affectant les utilités sans passer par le marché. On ne retient pas de délimitation a priori de l'économique. On définit le territoire comme un genre de structure sociale, l'autre genre étant une organisation. C'est un espace que l'on peut voir, soit comme le conteneur de ressources - son patrimoine - soit comme le système des règles qui qualifient ces ressources et qui président à leur usage - son institutionnel. Le patrimoine d'un territoire est constitué d'un ensemble de ressources libres, - des ressources naturelles, des ressources-externalités et des produits libres - à la disposition potentielle de ceux qui s'activent dans cet espace. Le concept de patrimoine est donc l'élément central dans le dispositif ainsi élaboré. Il permet d'articuler la proximité physique (géographique) qui est à l'origine des externalités (entre activités) à la proximité sociale qui est nécessaire à la coordination des acteurs et qui tient à l'accès effectif de ces derniers à un même patrimoine. On donne ainsi un sens précis à la proposition selon laquelle le territoire (local) naîtrait de l'articulation de ces deux proximités.
    Keywords: territoire ; patrimoine ; institution ; organisation
    Date: 2006–10–10

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