nep-ipr New Economics Papers
on Intellectual Property Rights
Issue of 2018‒09‒03
three papers chosen by
Giovanni Ramello
Università degli Studi del Piemonte Orientale “Amedeo Avogadro”

  1. Intellectual Property Rights and Foreign Technology Licensing in Developing Countries: An Empirical Investigation By Gentile, Elisabetta
  2. The differences in degree of identification with the brands among generations By Veronika Braciníková; Kateřina Matušínská
  3. The Land and the Brand By Saunders, Caroline; Dalziel, Paul; Guenther, Meike; Saunders, John; Rutherford, Paul

  1. By: Gentile, Elisabetta (Asian Development Bank)
    Abstract: The paper addresses the question of whether expanded and strengthened protection of intellectual property (IP) fosters technology transfer to developing countries. Cross-sectional analysis of a representative sample of firms operating in 42 developing economies indicates that going from no IP protection to maximum IP protection is associated with a 65% increase in the predicted probability of licensing foreign technology for the subpopulation of affiliated firms, whereas the predicted probability is not significantly different from zero for unaffiliated firms. We also find evidence that the environment in which a firm operates moderates the relationship of IP protection and firm-level technology licensing: while going from no IP protection to maximum IP protection is associated with a 47% increase in the predicted probability of licensing foreign technology for firms operating in upper-middle-income countries, there is at best no significant correlation for firms operating in lower-middle-income and lowincome countries.
    Keywords: developing countries; intellectual property rights; technology licensing; TRIPS Agreement
    JEL: L24 O14 O19 O34
    Date: 2017–07–31
    URL: http://d.repec.org/n?u=RePEc:ris:adbewp:0515&r=ipr
  2. By: Veronika Braciníková (Department of Business Economics and Management, School of Business Administration, Silesian University); Kateřina Matušínská (Department of Business Economics and Management, School of Business Administration, Silesian University)
    Abstract: Consumers are still faced with more and more offerings of various companies from many channels. Because of increasing competitive the companies have to be constantly trying to differentiate from the others. The brands are the means, which help the companies with dis-tinguishing them. There is no doubt anymore that the brand is important. That is why the companies should be focusing on the building the strong brand, because it collaterally leads consumers to connect products with the quality, emotions, functions, and the design. There-fore, the aim of this paper is to investigate the consumers’ degree of identification with the brand in the relation with the age of consumers, accordingly with the cohort, which they are members of. For achieving this aim the questionnaire as the primary research technique was used. The analysis was based on the number of 840 respondents. The respondents were heavy social network users. The consumers were questioned about their attitudes to brands, their perceptions of the brands and opinions about the degree of importance of the brands in their lives.
    Keywords: brands, attitudes, degree of identification, perceptions
    JEL: M30
    Date: 2018–08–22
    URL: http://d.repec.org/n?u=RePEc:opa:wpaper:0055&r=ipr
  3. By: Saunders, Caroline; Dalziel, Paul; Guenther, Meike; Saunders, John; Rutherford, Paul
    Keywords: Agricultural and Food Policy, Agricultural Finance, Financial Economics, Productivity Analysis
    Date: 2016–08–26
    URL: http://d.repec.org/n?u=RePEc:ags:nzar16:260805&r=ipr

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